BA/BS in Communication: Broadcast/Digital Media/MA in Communication

The Accelerated BA/BS in Communication: Broadcast/Digital Media and MA in Communication degree plan provides a seamless interface between undergraduate and graduate degrees in communication for students preparing for a career in the fields of broadcast/digital media and strategic communication. Through Christ-centered higher education, graduates are prepared to contribute their knowledge and skills as communication specialists and servant leaders to educational, ministry, community, and professional organizations.

UNDERGRADUATE REQUIREMENTS

courses

credit hours (ba)

credit hours (bS)

Developing A Christian Mind
DCM 2301 - Developing a Christian Mind

3

3

English

12

9

(BA)

ENGL 1301 - Composition and Rhetoric I

ENGL 1302 - Composition and Rhetoric II

ENGL 2301 - World Literature I

ENGL 2302 - World Literature II

(BS)

ENGL 1301 - Composition and Rhetoric I

ENGL 1302 - Composition and Rhetoric II

ENGL 2301 - World Literature I

or

ENGL 2302 - World Literature II

Fine Art
FINE 1306 - Introduction to Fine Arts

3

3

Foreign Language
*Six hours at the 2000 level if adequate prerequisites are met

14*

0

Foundations for Excellence

1

1

FOUN 1101 - Foundations for Excellence

is required of all first-year and transfer students with fewer than 15 credit hours. (AP, CLEP, IB, or dual/concurrent credit earned while in high school does not count toward these 15 credit hours.)

History

6

6

Choose two:

HIST 1301 - U.S. History to 1865

HIST 1302 - U.S. History Since 1865

HIST 2301 - World Civilization I

HIST 2302 - World Civilization II

Kinesiology

2

2

KNES 1101 - Fitness for Living

and one additional activity course (KNES 1102-1122); for veterans or those 25 years of age or older prior to enrollment at DBU, KNES courses are waived.

Mathematics

3

3

Choose one:

(BA)

MATH 1301 - Math for Liberal Arts

MATH 1303 - College Algebra

MATH 1307 - Finite Math for Business Analysis

MATH 1405 - Calculus and Analytic Geometry

(BS)

MATH 1303 - College Algebra

MATH 1307 - Finite Math for Business Analysis

MATH 1405 - Calculus and Analytic Geometry

[Math Advising Tool (eMAT) required prior to registering for any Math class or any class for which the eMAT is a prerequisite.]

Natural Science  (1000 or 2000 level courses only)
One laboratory science (BA) or 15 credit hours of laboratory science (BS) selected from two or more areas of Biology, Chemistry, Environmental Science, Geology, Physical Science, or Physics

4

15

Religion

9

9

RELI 1301 - Old Testament Survey

RELI 1302 - New Testament Survey

and three additional credit hours depending on credit hours transferred at time of initial enrollment

Social Science

6

6

POLS 2301 - American National Government

Any 3 lower level hours selected from ECON, PHIL, POLS, PSYC, or SOCI

TOTAL GENERAL STUDIES HOURS

63

57

BA/BS Communication: Broadcast/Digital Media Major

48

48

Complete the following courses for 48 credit hours:

COMA 1302 - Speech and Interpersonal Communication

COMA 2302 - Voice and Articulation

COMA 2304 - Introduction to Broadcast/Digital Media

COMA 3304 - Writing Across Media

COMA 3307 - Film and Electronic Cinematography

ART/COMA 3317 - Contemporary Advertising

COMA 3319 - Visual Communication

COMA 4300 - Portfolio Research

COMA 4303 - Video Editing (S-L)

COMA 4308 - Audio Production

COMA 4309 - Radio Formats

COMA 4310 - Internship in Communication

COMA 4319 - Communication Styles: A Key to Business Success

COMA 4340 - Broadcast/Digital Media Practicum (S-L)

And complete two allied courses for 6 hours:

MRKT 3301 - Principles of Marketing

PSYC 4303 - Social Psychology

Shared Undergraduate/Graduate Courses

6

6

COMA 6300   - Introduction to Graduate Communication Studies
COMA 6301 - Advanced Communication Theory

Additional Upper-Level Electives Required*
Additional Lower or Upper-Level Electives Required*

0
3

0
9

TOTAL UNDERGRADUATE WITH SHARED HOURS REQUIRED

120

120

A 120-credit-hour minimum for a bachelor's degree is required. Students must complete all Undergraduate hours and shared undergraduate/graduate hours prior to enrolling for remaining Graduate hours.

*Elective Requirements

• In order to satisfy the “Undergraduate only” portion of an accelerated degree plan, sufficient lower-level and upper-level elective hours must be taken to complete the minimum number of Undergraduate credit hours required for each specific accelerated degree.

• As part of this accelerated degree plan, 6 shared Graduate hours will be counted toward a minimum of 42 upper-level Undergraduate credit hours required for all bachelor’s degrees.

REMAINING GRADUATE REQUIREMENTS

courses

credit hours (Ma)

Required Core Courses (12 hours)

12

COMA 6303 - Digital Media Communication
COMA 6305 - Presentation Communication (S-L)
COMA 6307 - Communication Leadership for Groups
COMA 6309 - Social Media and Communication

MA in Communication Concentrations

18

Choose one of seven concentrations:
Communication Leadership Concentration   
MAL 6301 - Christian Worldview of Leadership
MAL 6303 - Leadership in Conflict and Adversity
MAL 6304 - Leadership Communication

MANA 6312 - Communication and Business Behavior
Elective: Any additional graduate-level COMA course selected in consultation with an advisor.
Elective: Any additional graduate-level program course selected in consultation with an advisor.
Communication Studies Concentration
COMA 6310 - Rhetoric, Argumentation, and Advocacy
COMA 6311 - Relational Communication
COMA 6312  - Advanced Persuasive Communication
COMA 6313 - Advanced Nonverbal Communication
COMA 6314 - Intercultural Communication

COMA 6315  - Communication Studies Graduate Internship
or
COMA 6316 - Communication Studies Graduate Research Project

Communication for Ministry Concentration
DISC 5302   - Biblical Servant Leadership
MAGL 5321   - Sharing Gospel Faith
MACM 5301 - Foundations of Christian Ministry
MACM 6309 - Shepherding in the 21st Century
Elective: Any additional graduate-level COMA course selected in consultation with an advisor.
Elective: Any additional graduate-level program course selected in consultation with an advisor.
Marketing Communication Concentration 
COMA 6322 - Communication Campaigns

MRKT 6312 - Consumer and Buyer Behavior
MRKT 6321 - International Marketing

MRKT 6331 - Marketing Analysis

MRKT 6341 - Advanced Marketing Strategies
Elective:  Any additional graduate-level program course selected in consultation with advisor.
Organizational Communication Management Concentration
COMA 6320   - Organizational Communication
COMA 6321   - Strategic Communication for Organizations
COMA 6322   - Communication Campaigns
COMA 6323   - Communication Consulting
COMA 6324   - Communication for Global Organizations

COMA 6325  - Organizational Communication Management Graduate Internship
or
COMA 6326  - Organizational Communication Management Graduate Research Project

Sports Communication Concentration 
COMA 6321 - Strategic Communication for Organizations
KNES 5330 - Sport Marketing
KNES 5332 - Sport Facility and Event Management
KNES 6326 - Psychology of Sport and Performance
KNES 6330 - Legal and Ethical Issues in Sport (S-L)
KNES 6331 - Business of Sport
Worship Studies Concentration
DISC 5302 - Biblical Servant Leadership
WORS 5307 - History of Worship Song
WORS 6303 - Spiritual Formation and Worship
WORS 6316 - Worship Theology for Contemporary Ministry
Any additional graduate-level COMA course selected in consultation with an advisor.
Any additional graduate-level program course selected in consultation with an advisor.

TOTAL ADDITIONAL GRADUATE HOURS REQUIRED

30

TOTAL CREDIT HOURS REQUIRED FOR ACCELERATED DEGREE

150

(S-L) = Course(s) with field-based service-learning component.

Refer to course descriptions for course prerequisites.

COURSE DESCRIPTIONS

Find course descriptions by category under the Undergraduate Course Descriptions OR Graduate Course Descriptions section in the navigation panel.