Master of Business Administration
The Master of Business Administration (MBA) at Dallas Baptist University prepares students for meaningful and impactful careers in a diverse, global business environment. Businesses of the future require thoughtful leaders who dare to create and innovate, who “understand the times and know what to do” (1 Chronicles 12.32). The DBU MBA offers nine concentrations, six of which are STEM-designated. Business faculty and staff members work closely with students to equip them, challenge them, encourage them, and celebrate their successes. Students will strengthen their critical thinking skills, expand their business knowledge, analyze information to make informed decisions, and sharpen their leadership skills. Students will learn from full-time and adjunct faculty with real-world experience, requiring them to apply course-specific knowledge in practical and tangible ways.
The DBU MBA allows maximum flexibility. Students who desire an in-class experience have the option of in-person or virtual, while those who need to attend asynchronously online can do so without losing the advantages of an in-class experience.
This 42-hour program includes the opportunity for career coaching through personal assessments, career pathway research and mentoring, networking, and interview skills, as well as course credit for industry-specific internships. Mid-career executives have the alternative of additional coursework and/or global travel study opportunities.
CURRICULUM OVERVIEW - MBA students must complete 42-credit-hours (Standard Track core of 30 credit hours and 12 hours within a chosen concentration.
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MBA CONCENTRATIONS
The prerequisite for beginning the concentrations is completion of the core MBA program with an aggregate GPA of 3.0 or higher. Nine credit hours in a concentration are required to have the concentration notated on the transcript. There are usually 12 credit hours available to choose from in a concentration.
A total of 12 credit hours are required from the elective portion of the MBA program. The concentrations are classified as either non-STEM or STEM. STEM concentrations are indicated below with an asterisk (*). Before starting the concentrations, it is possible to change program registration from non-STEM to STEM or vice versa, depending on concentration and program designation preference.
BUAD 5302 - Graduate Internship (S-L) can be substituted for one course in any concentration with the Program Director's Approval.
MBA CONCENTRATIONS
Human Resource Management | *Information Technology |
Management | *Marketing Analytics |
Marketing | *Project Management |
*Business Analytics | *Supply Chain Management |
*Finance |
HUMAN RESOURCE MANAGEMENT CONCENTRATION |
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Ultimately organizational performance is a reflection of the leadership, quality, motivation, and competencies of the people who are invested in the firm. This concentration focuses on the development of skills in the design, motivation, structure, and rewards of an organization. |
MBA Required Core Curriculum (30 hours) |
Human Resource Management Concentration Courses (12 hours) |
MANA 6305 - Talent Acquisition and Development MANA 6306 - Diversity, Equity, and Inclusion in the Workplace MANA 6314 - Organizational Change and Development MANA 6323 - Human Resource Strategy (S-L) |
management CONCENTRATION |
The human element is vital to the effective and efficient operation of any organization. The Management Concentration covers concepts and theories for understanding and resolving human problems in organizational settings. The Management Concentration covers a wide range of current business topics, including interpersonal group behavior, leadership styles, the motivation of employees, recruitment, evaluation, training, compensation, affirmative action, and continuous improvement.
This concentration offers students the opportunity to select any 4 courses from other concentrations (taking cognizance of possible prerequisites) and with regard to the scheduling of these courses, develop a management concentration that specifically meets their needs where alternative concentrations would be less effective. |
MBA Required Core Curriculum (30 hours) |
Management Concentration Courses (12 hours) |
Choose four: FINA 5302 - Capital Markets and Institutions (Requisite: FINA 5301) FINA 5321 - International Finance (Requisite: FINA 5301) MANA 6305 - Talent Acquisition and Development MANA 6314 - Organizational Change and Development MANA 6320 - Business Ethics MANA 6358 - Business Negotiation and Conflict Resolution MANA 6372 - Managing Organizations and Teams (S-L) MRKT 5306 – Digital Marketing Principles (Requisite: MRKT 5301) MRKT 5345 – Consumer and Buyer Behavior (Requisite: MRKT 5301) MSITM 5342 - Database Management for Business Analysis MSITM 6331 – AI Revolution: Transforming the Digital Landscape PROJ 5301 – Project Management Foundations PROJ 6303 - Project Approaches and Strategy (Requisite: PROJ 5301) SCM 6320 - Logistics Management SCM 6325 - Warehouse Operations |
marketing CONCENTRATION |
The Marketing Concentration focuses on the various strategies, processes, and practical applications involved in meeting market demands and satisfying customer needs. Students practice skills in various industries from both domestic and multinational perspectives. Areas of study and marketing applications include marketing strategy formulation and implementation issues, distribution channels management, outcome-based marketing systems, consumer and buyer behavior, and integrated marketing communication. |
MBA Required Core Curriculum (30 hours) |
Marketing Concentration Courses (12 hours) |
Choose four: MRKT 5306 – Digital Marketing Principles (Requisite: MRKT 5301) MRKT 5307 – Social Media in Business (Requisite: MRKT 5301) MRKT 5345 – Consumer and Buyer Behavior (Requisite: MRKT 5301) MRKT 6321 – International Marketing (Requisite: MRKT 5301) MRKT 6357 – Digital Storytelling and Branding (Requisite: MRKT 5301) |
*BUSINESS ANALYTICS CONCENTRATION |
The MBA in Business Analytics STEM concentration equips students with the ability to provide data-driven insight in order to optimize all aspects of a business’ performance. Students have the opportunity to build data analytics skills in marketing, risk management, project management, finance and accounting, and economics. MBA Business Analytics students can also learn fundamental skills in organizing and analyzing data through courses in database management, data warehousing and mining, and data visualization. |
MBA Required Core Curriculum (30 hours) |
*Business Analytics Concentration Courses (12 hours) |
ACCT 6335 – Financial Statement Analysis ECON 6305 – Economic Analysis MANA 6307 – Managing Risk MRKT 6331 – Marketing Analysis (Requisite: MRKT 5301) MRKT 6356 – Predictive and Prescriptive Analytics MSITM 5342 - Database Management for Business Analysis MSITM 6302 - Business Intelligence and Data Mining (Requisites: MANA 5302 and MSITM 6341 or MSITM 5342) MSITM 6303- Data Visualization (Requisite: MSITM 5342) MSITM 6331 – AI Revolution: Transforming the Digital Landscape |
*FINANCE CONCENTRATION |
The STEM Finance Concentration is designed to provide the MBA graduate with a broad understanding of financial management, financial institutions, and investment strategies. The Finance Concentration includes advanced mathematical study and application in budgeting and control procedures, international financial markets, portfolio theory, portfolio management strategies, risk management, working capital management, and mergers and acquisitions. This knowledge is essential in a variety of corporate, institutional, banking, and real estate professions. |
MBA Required Core Curriculum (30 hours) |
*Finance Concentration Courses (12 hours) |
Choose four: FINA 5302 - Capital Markets and Institutions (Requisite: FINA 5301) FINA 5321 - International Finance (Requisite: FINA 5301) FINA 6331 – Investments (Requisite: FINA 5301) FINA 6332 - Futures and Options (Requisite: FINA 5301) FINA 6341 - Portfolio Management (Requisite: FINA 6331) FINA 6351 – Advanced Managerial Finance (Requisite: FINA 5301) ECON 6305 – Economic Analysis |
*INFORMATION TECHNOLOGY CONCENTRATION |
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The MBA in Information Technology STEM Concentration provides students with the ability to provide successful, intelligent, and targeted insights from data. Students will learn how to communicate actionable information from data to the management in an interactive way through various software tools to enable better decision-making. Topics include data warehousing, which is a system used for reporting and data analysis, data mining – a process of discovering patterns in large data sets, business intelligence, and analytics concepts like descriptive, predictive, and prescriptive analytics which are the core components of data science. Students will learn to use software like SQL for storing, manipulating, and retrieving data in databases, R/Python – a programming language for data analysis and insights, Tableau and MS Excel Power View to communicate data to management. Students are given an opportunity to showcase their skills in Information Technology through capstone projects within the IT industry. |
MBA Required Core Curriculum (30 hours) |
*Information Technology Concentration Courses (12 hours) |
MSITM 6331 – AI Revolution: Transforming the Digital Landscape Choose three of the following: MSITM 5342 - Database Management for Business Analysis MSITM 6302 - Business Intelligence and Data Mining (Requisites: MANA 5302 and MSITM 6341 or MSITM 5342) MSITM 6303- Data Visualization (Requisite: MSITM 5342) MSITM 6364 – Generative AI Use Cases: Practical Approaches for Greater Success (S-L) |
*marketing analytics concentration |
The Marketing Analytics STEM Concentration focuses on various quantitative strategies, processes, and practical applications involved in meeting market demands and satisfying customer needs. Students practice skills in various industries from both domestic and multinational perspectives. Areas of study and marketing applications include marketing strategy formulation and implementation issues, distribution channels management, outcome-based marketing systems, consumer and buyer behavior, and integrated marketing communication. |
MBA Required Core Curriculum (30 hours) |
*Marketing Analytics Concentration Courses (12 hours) |
MRKT 6352 - Customer Segmentation and Descriptive Analytics (Requisite: MRKT 5301) MRKT 6355 - Web Analytics (Requisite: MRKT 5301) MRKT 6356 - Predictive and Prescriptive Analytics MRKT 6331 – Marketing Analysis (Requisite: MRKT 5301) |
*PROJECT MANAGEMENT concentration |
The Project Management STEM Concentration is designed to provide students with both theoretical knowledge and practical quantitative skills to succeed in project management, whether as project team members or project managers. The Project Management Technologies Concentration includes advanced study and applications in the analytic techniques and tools used to define, plan, organize, and manage projects. Content includes practical project execution and control, risk management, earned value, configuration management, budgeting, and project termination and close-out. This course of study will align content/curriculum with project manager certification requirements and with the practical needs in the workplace. It is assumed the student may want to pursue project management certification through the Project Management Institute. |
MBA Required Core Curriculum (30 hours) |
*Project Management Concentration Courses (12 hours) |
PROJ 5301 - Project Management Foundations PROJ 6302 - Managing Risk PROJ 6303 - Project Approaches and Strategy PROJ 6304 - Planning and Managing Resources Capstone (Requisites: PROJ 5301, PROJ 6302, PROJ 6303) |
*SUPPLY CHAIN MANAGEMENT CONCENTRATION |
The Supply Chain Management STEM Concentration focuses on developing key quantitative skills that directly affect the firm’s ability to create future wealth. Linkages are made in this systems-based concentration between operations and supply chain techniques and their effect on creating customer value and lowering costs. These approaches are contextualized to bring out relative priorities and the opportunities they bring to transforming specific areas of the firm’s income statement and balance sheet. |
MBA Required Core Curriculum (30 hours) |
*Supply Chain Management Concentration Courses (12 hours) |
PROJ 5301 - Project Management Foundations SCM 6320 - Logistics Management SCM 6325 - Warehouse Operations SCM 6330 –Managing Risk |
(S-L)=Course(s) with field-based service-learning component. |
COURSE DESCRIPTIONS Find course descriptions by category under the Graduate Course Descriptions section in the navigation panel. |